Customer Service - Blocking & Tackling

Paul Cardis of NRS Corp writes a great article in the December 2006 edition of Professional Builder that focuses on customer service. His main point is that real data should be studied to find the true root cause of the problem before trying to implement a solution.

Data is hard to argue with and can be used to find and fix so many problems in a company, not just customer service issues. Our approach has always been about using data to highlight problems and then, once people recognize the problem and root cause fixing it is much, much easier.

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