Measuring Customer Service

You may know that customer service is important but how do you measure it? You could do a survey but how can you quantify the financial bottom-line? What is your Return on Investment for all your hard work?

There is a strategy called Net Promoter Score which is easy to quantify and easy to communicate to your team. A recent article in Inc Magazine discusses some basic details of the method and it can easily be used by a contractor.

I love talking about customer service and all the ways a construction project team can improve customer service including how RFI's are processed, how bills are sent, how changes are dealt with, etc. I am always amazed that while some contractors are so short-sighted that they don't send their teams to a seminar on "soft skills" the people that do stay have great feedback.

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