Brainstorming

Business 2.0 magazine had a great article by Michael Myser on brainstorming and how it can be very effective but is usually very ineffective.

We usually get involved in facilitation when it comes to brainstorming processes for contractors. The most difficult part is (1) getting all parties to both talk, (2) getting all parties to listen and (3) getting everyone to talk through things at the detail level required to really solve problems.

It is amazing how long it really takes to document something as simple as "How do we process change orders?"

What is even more amazing is how much this simple process can be improved within a short period of time just by having an effective brainstorming session followed by detailed documentation of the new, agreed upon process.

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