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Marketing 101 For Contractors
Make Sales Goals Attainable with The Marketing Funnel provides some great advice for contractors when it comes to proactively managing their sales and marketing efforts. Contractors typically spend a lot of time focused on their craft but not nearly enough time focused on refining their sales and marketing.
I recently wrote an article regarding how to manage construction change orders the same way sales efforts are managed. This is where a little sales management training can help project managers become substantially better at the change management process.
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Favorite Book 2007
The Toyota Way is my favorite book for 2007. It had so many good ideas that I could not keep up and ended up reading it again and even buying the Field Book to go along with it.
Download Elegant Solutions from Change This which provides some highlights of the Toyota Production System. Too many ideas that are applicable to contractors to even count!
Recent Posts
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- Economy Or Just Bad (HORRIBLE) Business Practices?
- 2009 Construction Market Forecast
- Online Project Management Software
- Pre-Fabrication Saves 190,000 Hours Of Traffic Delays
- The Perfect Construction Year
- Broken Buildings, Busted Budgets
- Cut the Fat
- Great Insights
- Sprint Wireless Cards / Dell Laptop / Field Connectivity
- Estimating Cost Data
Management Class Series
Training Modules Specifically Designed For Contractors
- Construction Documentation Overview
- Scheduling
- Project Pre-Planning Impacted Jobsite Productivity
- Production Tracking Customer Service & The Project Team
- Change Orders Talent - “People Processes”
- Profit Dynamics For Construction Contracts
- Cash Flow & The Project Team
- Priorities (Time Management For Construction)
- Construction Financial Basics
- Integrated Accounting & Operations
- Project Management Overview
- Process Documentation
- Effective Superintendent Processes
- Implementing A Project Management System
- Organizational Planning For Contractors
- Technology Systems For Contractors
- Excel for Contractors
